Blog:Plannuh
Our CEO, Peter Mahoney recently went on Drift Insider (video coming soon) where he gave away twelve actionable tips for creating and maintaining the perfect marketing plan.
From time to time as a marketing leader, you need to make adjustments to your budget. Sometimes you are dealt a budget cut that you need to absorb, other times you just want to fund an additional...
Marketing is an uneven discipline. In some respects it is wildly sophisticated, such as the technical innovation in response to the...
There is surprisingly little reliable material about what is really going on in marketing. Most analyst articles are based on interviews with CMO's, asking what...
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Another amazing meetup for TheNextCMO is now in the record books! This last meeting, once again hosted in the beautiful Drift offices, featured a conversation with Jay Gaines, CMO and Research...
There were two major themes that kept coming up in questions to Jay last week that are tied together: alignment, and goals.
After reviewing hundreds of marketing budgets, I have identified 2 common Excel mistakes that have generated millions of dollars of under-estimated marketing expenses.
Marketing Budget is being wasted to the tune of billions - it doesn't have to be that way
We just added a few cool new features to Plannuh and I wanted to share them with you. You can see all these features in action in the short video below.
Did you ever have that sinking feeling that something was off in your marketing plan? If you are like me, that has happened a lot. Sometimes when I have that feeling, I find someone I trust and...
In this episode, Plannuh CEO Peter Mahoney and Scott Todaro, CMO of Recorded Future and a Marketing Professor at the University of Massachusetts Amherst sit down and chat about building marketing...
Plannuh is a cloud-based system for building, managing, and sharing your marketing plans, budgets, goals.
745 Atlantic Ave.
Boston, MA 02111
