February 27, 2020

WARNING: there is some tough love in this blog post.  

We all know that CMOs suffer the highest turnover of any executive in the C-suite. Recruiting giant Korn Ferry published the data in the...

February 13, 2020

My quest to improve marketing budgeting and planning

Most people who know me recognize that I am kind of a nerd when it comes to marketing budgeting, planning, and operations stuff. I have been...

February 06, 2020

Exciting news: Plannuh raised a $4m investment round co-led by Glasswing Ventures and Gradient Ventures, Google's AI-focused fund. The new investment will be used to deliver on Plannuh’s vision...

January 13, 2020

I recently attended a fantastic sales kickoff event for my early stage software company. The entire event lasted about a day and our venue was a conference room at the WeWork that we use as our...

January 04, 2020

Great marketing plans are built on a foundation of goals that represent your most pressing business needs. But how do you define the right goals? It turns out that there are many common objectives...

December 03, 2019

As marketing operations teams evolve and mature, they start to take on a more holistic view of the function, fully embracing what we like to call the 4 Ps of marketing operations.

November 13, 2019

6 critical steps that shouldn’t be overlooked when developing your marketing plan.

‘Tis the season for planning and budgeting. While some marketers (like retailers) may be making their last-minute...

October 30, 2019

Using the Plannuh Marketing Budget Benchmark Calculator

One of your most important responsibilities as a marketing leader is building the case for the right investment level in the marketing...

September 19, 2019

I’m not sure what it says about me, but I am really excited about this new expenses tab in Plannuh. I know, I probably need a hobby.