July 08, 2019

Optimizing the lead funnel alone is a huge missed opportunity.

 
Back in 2012, I was the CMO of a public company ( Nuance Communications) and one of my initiatives was to implement a set of...
May 22, 2019

From time to time as a marketing leader, you need to make adjustments to your budget. Sometimes you are dealt a budget cut that you need to absorb, other times you just want to fund an additional...

April 16, 2019

Another amazing meetup for TheNextCMO is now in the record books! This last meeting, once again hosted in the beautiful Drift offices, featured a conversation with Jay Gaines, CMO and Research...

March 10, 2019

After reviewing hundreds of marketing budgets, I have identified 2 common Excel mistakes that have generated millions of dollars of under-estimated marketing expenses.

January 04, 2019

We just added a few cool new features to Plannuh and I wanted to share them with you.  You can see all these features in action in the short video below.

December 31, 2018

Did you ever have that sinking feeling that something was off in your marketing plan? If you are like me, that has happened a lot. Sometimes when I have that feeling, I find someone I trust and...

December 04, 2018
After nearly two years of development, Plannuh is now available.  Today, we are officially opening our doors for business as we have launched the paid version of Plannuh, called Plannuh Pro.
November 16, 2018

In the past few years, as I have been thinking more deeply about the process of building marketing plans and budgets (which ultimately led me to realize that I needed to build Plannuh), I have had...

October 31, 2018

We’re thrilled to announce that Glasswing Ventures has closed an investment in Plannuh as part of their early stage investment program for high potential companies with outstanding teams.

October 22, 2018

Earlier this year, I wrote down the 8 steps that I recommend marketers use to build their plans.  When I review these steps with marketers, they almost universally say. “Yup.  That’s the way to do...