March 13, 2020

Like many leaders, I was searching for answers about how to deal with the cancellation of every major physical event in our marketing plan. I decided to tap into a great network called AnyExcuse,...

March 03, 2020

As the world prepares for the spread of COVID-19, marketing leaders need to develop a plan for corporate communications, employee and contractor safety, and potential changes to their marketing...

February 27, 2020

WARNING: there is some tough love in this blog post.  

We all know that CMOs suffer the highest turnover of any executive in the C-suite. Recruiting giant Korn Ferry published the data in the...

February 06, 2020

Seed Round Co-Led by Glasswing Ventures and Google's AI-focused Fund, Gradient Ventures, Will Be Used To Supercharge R&D and Support Customer Success

January 13, 2020

Most marketing budgets are losing 0.8 - 2.1% of their budget to subtle forms of waste accumulated from numerous small issues. 

November 13, 2019

6 critical steps that shouldn’t be overlooked when developing your marketing plan.

‘Tis the season for planning and budgeting. While some marketers (like retailers) may be making their last-minute...

November 05, 2019

Today the average life expectancy of a CMO position is 3-5 years depending on the industry, the shortest lifespan of any of the members of the C-suite.  The reason for this? Too often CMOs find...

October 30, 2019

Using the Plannuh Marketing Budget Benchmark Calculator

One of your most important responsibilities as a marketing leader is building the case for the right investment level in the marketing...

October 17, 2019

Two weeks ago I had a fantastic job as the head of global marketing at Recorded Future, a rapidly growing cybersecurity company with a brilliant founder, talented executive team and an amazing...

August 26, 2019

We have seen hundreds of marketing budgets at Plannuh, on hundreds of different templates. Google Sheets and Excel have many strengths. For marketing budgets though - and not to put too fine a...

August 13, 2019

Evolving your brand is one of the most important responsibilities for a CMO.